On this solo episode, Stacey argues that business plateaus are usually not caused by poor strategy but by an “identity ceiling”—subconscious beliefs about what level of success a person deserves or is capable of achieving.

Key takeaways:

-The market will pay what you hold.

-Strategy is never going to break through an identity ceiling.

-The plateau is not a strategy problem. It’s an identity problem.

Tweetable Quotes:

“The plateau is the gap between your identity that built the current level and the identity required to run the next one.” -Stacey O’Byrne

“The market will pay what you hold. The programming decides what you can hold, and until the programming updates, the pricing ceiling holds with it.” -Stacey O’Byrne

“The current level identity protects current level resources. The next level identity invests in next level outcomes. Same decision, completely different frame, which creates completely different results.” -Stacey O’Byrne

Resources:

Instagram: @pivotpointadvantage

Schedule a 15 minute call with Stacey: https://pivotpointadvantage.com/talktostacey

If you’re ready to take yourself and your business to the next level and are interested in a coaching program that will get you there check out: https://pivotpointadvantage.com/iwantsuccess

Join an interactive environment to help you build the success you’ve always wanted with other like-minded, success-driven entrepreneurs, business owners, and sales professionals: https://facebook.com/groups/sellwithoutselling